A problem in the production of the displays could delay the iPhone 15 Pro. A few days ago a Bank of America analyst reported possible delays in the production of the iPhone 15 but without specifying the reasons.
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From an indiscretion reported by the site The Information we now learn that Apple is reportedly experiencing difficulties related to the displays of the iPhone 15 Pro and iPhone 15 Pro Max, an element that could force the delay of the launch to the end of September.
According to the indiscretion in question, the iPhone 15 Pro and iPhone 15 Pro Max will have thinner bezels than those of the current iPhone 14 Pro, and the thinning of the frame would be creating problems in combination with the screens produced by LG Display. Apple had a similar problem when it increased the display size of the Apple Watch Series 7 in 2019, which pushed the Apple Watch to market by a month.
Apple would have encountered reliability problems with LG displays in the processing phase that involves the fusion of the display with the metal shell. Apple is optimizing the process used in order to pass tests with LG displays, and in any case still has Samsung displays available that can be used for assembly.
According to The Information, Apple won’t delay the launch of the iPhone 15 Pro and iPhone 15 Pro Max, but fewer units may arrive early to market than in the past, possibly resulting in shortages at retailers. The device that will initially be more difficult to get should be iPhone 15 Pro Max.
Limitations in the availability of quantities of the various models could have consequences on Apple’s quarterly for the period, with the turnover of the Christmas quarter lower than expected.
